In the demanding world of BMW, each dealership embodies excellence through sleek interior design and high-quality materials. Tred is proud to support this vision by carefully furnishing these spaces, whether new or renovated, in keeping with the brand’s prestigious identity and its aesthetic codes.
In consulting offi ces, meeting rooms and other reception areas, wavy curtains combine fl uidity and technical sophistication. Made from high-end fabrics, they off er an impeccable double-sided fi nish while using only a single layer of fabric to preserve brightness. They are visible from both the inside and outside, thanks to minimalist stitching and assembly fi nishes and completely concealed fastening details, making it diffi cult to see any aesthetic diff erence between the front and back of the curtains. This installation is particularly suitable for fl oor-to-ceiling windows, which are characteristic of BMW sites.
In delivery areas, we create discreet and elegant thread curtains mounted on custom-made motorised curved rods. These wide, minimalist designer systems conceal the vehicle before the presentation, creating an exclusive and theatrical unveiling eff ect when the vehicle is handed over to the customer, thus enhancing the purchasing experience. The black motorised rods, with invisible fi xings, allow the thread curtains to be hung using carabiners, reminiscent of the world of theatre. These curtains, which form partitions, are visible from both sides: they are therefore mounted on double heads to hide the details that are usually visible on the reverse side of the curtains.
Finally, in the reception areas, facing the large bay windows, we install motorised curtains of Cabaret type, composed of delicate threads that subtly fi lter the light. They create a cosy atmosphere, highlight the space and provide privacy and sun protection, while enhancing the sophisticated and warm atmosphere of the place.
In addition, at certain sites, large roller blinds that fi lter UV rays and protect against glare are installed, either alone or in addition to thread curtains, to provide optimal comfort for customers and employees.
